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Black Tent Customer Testimonial Video: Shop Tech

Shop Tech recently hired Black Tent to create a corporate introduction video that would be used for the web, social media, email marketing, and direct sales efforts. Established in 1984, Shoptech Software is a leading provider of ERP business solutions for small to mid-market Custom and Make to Order Manufacturers. Shoptech…

By Black Tent Black Tent

Date February 18, 2013 February 18, 2013

Blog

A glowing endorsement from a happy customer is one of the most powerful marketing tools available—especially when captured in video format!

Word-of-mouth has always been a powerful factor regarding your company or product’s reputation. Consumers are accustomed to and numb to the “one-way language” of marketing puffery – instantly skeptical when a company only touts its own benefits and greatness. This is where customer testimonials shine, and video customer testimonials shine even brighter. Capturing…

By Black Tent Black Tent

Date January 03, 2013 January 03, 2013

Blog

Product videos can increase visibility and sales

Product videos can not only bring your product to life in a prospect’s eyes, they can also help increase how many eyes will see your product! Studies show that consumers are more than twice as likely to purchase a product that has a video than one that only has a…

By Black Tent Black Tent

Date December 18, 2012 December 18, 2012

Black Tent Customer Testimonial Video: Shop Tech

A glowing endorsement from a happy customer is one of the most powerful marketing tools available—especially when captured in video format!

Product videos can increase visibility and sales

Maximizing ROI with Effective Video Content Strategies

How to Create Stunning Cinematic Videos on a Budget

Scripting and Storyboarding: Laying the Foundation for Success

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