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The Power of the Video Press Release

The trend of watching online videos, both advertisements and content videos, has been steadily growing. In November of 2012 comScore reported that there were 182 million unique Internet users and nearly 40 billion videos watched. Forty billion videos—that is over 5 times the estimated population of the world! It is clear that video is…
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Date January 12, 2013 January 12, 2013
Categories Blog

A glowing endorsement from a happy customer is one of the most powerful marketing tools available—especially when captured in video format!

Word-of-mouth has always been a powerful factor regarding your company or product’s reputation. Consumers are accustomed to and numb to the “one-way language” of marketing puffery – instantly skeptical when a company only touts its own benefits and greatness. This is where customer testimonials shine, and video customer testimonials shine even brighter. Capturing…
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Date January 03, 2013 January 03, 2013
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